Industrial Engineering Journal ›› 2020, Vol. 23 ›› Issue (1): 112-118,133.doi: 10.3969/j.issn.1007-7375.2020.01.015

• practice & application • Previous Articles     Next Articles

A Strategic Analysis of Service Leasing Based on Multi-objective Non-cooperative Game in Cloud Manufacturing

XU Yan, LAI Chaoan   

  1. School of Business Administration, South China University of Technology, Guangzhou 510640, China
  • Received:2019-04-18 Published:2020-02-21

Abstract: Traditional manufactural enterprises get profit by the way of selling and after-sales services. However, in cloud manufacturing, it becomes a new earnings mode to focus on product quality, extending service life and leasing products to customers as services. The service provider and the service demand side in cloud service platform are considered as two game players. From the perspective of supply and demand Stackelberg game, a bi-level programming model for service leasing in cloud manufacturing service platform is established by combining the remaining useful life prediction which uses big data analysis technology. Bi-level programming problem involves leader-follower hierarchical complex decision making, and is NP-hard. The present model is solved by NSGA-II and a tools factory used to verify the practicability and validity of the model.

Key words: cloud manufacturing, service leasing, pricing strategy, multi-objective optimization

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