Industrial Engineering Journal ›› 2022, Vol. 25 ›› Issue (5): 29-37.doi: 10.3969/j.issn.1007-7375.2022.05.004

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Decision Making and Coordination of Dual Channel Supply Chain Considering Corporate Social Responsibility and Government Subsidies

LIANG Xi, LIU Ying   

  1. College of Economics & Management, Chongqing Jiaotong University, Chongqing 400074, China
  • Received:2020-11-16 Published:2022-10-20

Abstract: Considering a dual-channel supply chain composed of a single leading manufacturer and a single retailer, and the government's decision to subsidize the manufacturer's social responsibilities for the purpose of maximizing social welfare, a study is conducted on the impact of government subsidy ratios and manufacturers' misreporting factors on the supply chain and social welfare under centralized and decentralized decision-making. The study finds that the corporate social responsibility effort level and maximum social welfare in decentralized decision-making are always lower than those in centralized decision-making; the optimal government subsidy ratio in decentralized decision-making is higher than that in centralized decision-making; the combination contract of cost sharing and revenue sharing can achieve perfect coordination and Pareto improvement of the dual-channel supply chain.

Key words: dual channel supply chain, corporate social responsibility(CSR), government subsidies, social welfare, coordination

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